By Karen Asp, "Conquer Your Cravings," January/February 2012
2. Get some mental distance: Carrying around a bar of chocolate for a week without eating it might sound impossible, but it can be done. When people toting the sweet treat were taught to repeat “chocolate” for a full minute, focusing on the sound of the word when cravings struck—81 percent resisted eating the chocolate. Doing this makes you think more objectively about your cravings, so rather than get swayed by your desire for the sweet, you can choose to indulge or not.