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7 Ways Nutrition Facts and Food Labels Might Trick You (Page 5)

Don’t believe high-fiber fibs.

4. Don’t Believe High-Fiber Fibs

Sixty-six percent of consumers look for the phrase "high fiber," according to Technomic, a food-industry consulting firm. Yet the product might be "high fiber" because it contains isolated fibers in the form of purified powders, such as maltodextrin. These fibers don’t have the same beneficial health effects as intact fibers from whole grains, fruits, and vegetables. Other faux names: oat fiber, wheat fiber and oat hull fiber.

Next: 5. Look for Whole Grains »


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