Exploring Americans’ relationship with food and their kitchens. A conversation with Harry Balzer, chief industry analyst of the consumer market research company NPD Group.
POLL: How often do you cook?
With the popularity of movies like Julie & Julia and books like Michael Pollan’s The Omnivore’s Dilemma, it seems like seeking out good food and cooking it are the norm. At EatingWell, we like to think that all Americans are as jazzed as we are about cooking and eating healthfully, but we know we’re a little biased, so we checked in with Harry Balzer, chief industry analyst of the consumer market research company NPD Group.
Balzer writes “Eating Patterns in America,” an annual report describing the eating habits of Americans, from how often we eat sandwiches (a lot) to how much we cook at home (not as much anymore). With his 25th report on the horizon, we talked to Balzer about what’s fueling Americans’ food choices.
Photo courtesy of the NPD Group.