Riddley Schirm, Social Media Manager

Riddley

Avocado-loving social media maven, pastry school grad and marathoner who prefers to be covered in flour and sugar.

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As social media manager, Riddley Schirm is the voice of EatingWell’s social media platforms. She shares social-specific content that reaches the brand’s 3.5 million followers across Facebook, Instagram, Twitter, Pinterest, Google+ and YouTube. Riddley also helps to coordinate, produce and promote EatingWell Facebook Live videos; you might even find her starring in one!

She has a bachelor’s degree in magazine journalism from the S.I. Newhouse School of Public Communications at Syracuse University with minors in nutrition and anthropology. She also has a certificate in baking and pastry from Apicus Culinary Institute in Florence, Italy. Prior to joining EatingWell in 2017, Riddley worked with and wrote for top food magazines and websites, including Food52, MyRecipes, Cooking Light, First We Feast, Saveur, New York Magazine’s Grubstreet and Baked Magazine, through editorial staff positions, internships and contributor roles. Her content spanned the food spectrum from the most expensive tasting menus in the world, (literally) life-changing pancakes and the cupcake era to gourmet hot dogs, urfa chile and pie birds.

Riddley grew up on a farm in upstate New York near Buffalo; she also spent time living in India, Sri Lanka and Beijing throughout her childhood. She competed in horseback riding and swimming from an early age, eventually going on to rank top three nationally in tetrathalons (running, swimming, target shooting and jumping horses). She’s also run more than a half dozen marathons—including one through the cobblestone streets of Florence. A kale-obsessed (#TeamKaleForLife) pescatarian, Riddley enjoys baking for friends and family and is happy to take requests.

My point of view:

What does “eating well” mean to me?
Eating well means eating balanced and mindfully. It’s about eating a salad and a piece of pizza, when you want it, as long as you're mindful about what you’re putting in your body. It’s also about cooking at home as much as possible.

The three ingredients I simply couldn’t live without…

•  Eggs: An easy way to add protein, plus they’re so versatile (scrambled, fried, put on top of a salad or spaghetti, etc.).

•  Za’atar: The Middle Eastern spice blend adds complexity to everything from salads and dressings to eggs, marinades and beyond. Really, it goes with so much!

•  Tahini: My favorite of the nut butters (I know it’s a seed). Plus, I always make my own hummus. So, I guess I couldn’t live without chickpeas or olive oil either.

My go-to dinner for nights when there’s no plan…
Avocado toast with tahini and za’atar (and maybe a fried egg on top) or scrambled egg tacos with salsa, chopped cilantro and hot sauce.

The healthy habit I’ve committed to…
I always eat breakfast to get my metabolism going (plus, I’m hypoglycemic, so I have to eat to keep my blood sugar levels in check!). I also drink a lot of water and eat plenty of fiber. Being a runner, hydration is incredibly important to me (and dangerous if I don’t do it right). Fiber? Well, that keeps me regular.

My favorite EatingWell recipe…
It would either be Sweet Potato Nacho Fries, because I’m all about making comfort food healthier, or Zucchini Noodles with Avocado Pesto and Shrimp, because the avocado pesto is creamy and satisfying (and dairy-free!).

What I work on:

•  Facebook Live: Quick & Easy Lunch Salads for Work
•  Follow EatingWell on Facebook, Instagram, Twitter, Pinterest, Google+ and YouTube