This is not a drill. This morning, Target released the first look of everyone's favorite HGTV couple's line of homewares, Hearth & Hand with Magnolia. While the Fixer Upper duo's line won't be available for purchase until November 5, the time to dog-ear all the amazing products is here. So get out your bookmarks, people, this affordable line is packed with more than 300 pieces spanning tabletop, home decor and gifts (for yourself, duh) with most items under $30. Here's what's on our list so far to "modern farmhouse"-ize our kitchens, tabletops and lives in general:
Whether you spring for the stripes or the plaid, may your clothes always stay clean and your apron always be more fashionable than the outfit it's covering.
This leather-handled cutting board is a triple threat—use it for chopping, styling your Pinterest-ready open shelving or making Instagram-worthy cheese boards for every holiday party.
Another triple threat from the purposeful decor gurus, these pitchers are the prettiest way to serve water, style bouquets or use as a crock to store kitchen utensils.
We definitely need one of these, but probably all of them. How else will everyone in our morning meetings know how rustic we are?
While we're at it, we better get this one, too, so our coffee can be just as stylish when we're on the go.
Related: Healthy Coffee Drink Recipes
Out with the gold and in with brushed black. This flatware set will turn your table into a modern-rustic dream.
Just kidding, don't get rid of all the gold. The shiny rim on these stoneware plates is the perfect mix of glam and farmhouse.
The Magnolia inspiration doesn't stop at decor—these cookie cutters bring Chip and Jo's style to baking and eating too!
Don't leave the kids out! They too can #BakeLikeJo with this so-adorable toy cookie set that lets them "roll," "cut," "bake" and "decorate" their very own treats for the holidays.
Maybe you haven't converted to weighing the ingredients for your favorite cupcakes yet, but this scale that doubles as trendy home decor will change your mind.
Your cocktails (and mocktails, and hey, even water) have never, ever, looked this good.
How have our hot cast-iron pans survived this long without a beautiful cast-iron trivet to set them on? Problem, solved.
Deck the halls with... bells for nameplates. Everyone's holiday table needs these bells—use them as place-card holders or if you already know how to find your seat, they can double for menu holders.
Before now, we didn't even know that a cocoa pot was a thing. And we're still not entirely sure when we'll use it, but thanks to Chip and Jo we know we need it because it's cute AF.
And now that you know you can't live without a cocoa pot, make sure to pick up one for the kids too.