AHA Seltzer will include eight flavors—two of which will be caffeinated.

Lauren Wicks
November 08, 2019

The Coca-Cola Company announced yesterday that it will be debuting a brand-new line of sparkling waters in March 2020, called AHA. This will be the first major brand launch for the iconic beverage company since 2006, when Coca-Cola launched Gold Peak.

"As the largest and fastest-growing part of the water business, mainstream flavored sparkling water is a segment we know we must double-down on," said Celina Li, vice president, water, Coca-Cola North America in a press release. "AHA is our big-bet brand in this big-bet category."

The Coca-Cola Company

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According to the press release, the company began with a list of 800 potential flavor combinations, which eventually turned into the eight unique varieties being launched this spring. AHA will come in Lime + Watermelon, Strawberry + Cucumber, Orange + Grapefruit, Apple + Ginger, Blueberry + Pomegranate, Peach + Honey, Citrus + Green Tea and Black Cherry + Coffee—the latter two will each contain 30 mg of caffeine. These drinks will be calorie-free, sodium-free and free of sweeteners, and will be available in 12-ounce and 16-ounce cans.

Related: Does Seltzer Water Have Any Health Benefits?

AHA Sparkling Water will replace the brand's current Dasani Sparkling line, but consumers will still be able to enjoy the Dasani line via Coca-Cola Freestyle machines. AHA will also join SmartWater and Topo Chico as part of Coca-Cola's water segment of the beverage industry.

Coca-Cola's investment in Topo Chico and its own sparkling water line is a smart move, as more Americans grow concerned over the health consequences of soda consumption. A recent study, published in the JAMA this September, found consuming full-sugar soda just once a day can increase one's risk of death from digestive diseases and consuming diet soda once a day can increase one's risk of death from circulatory diseases.

Related: 8 Sparkling Alternatives to Soda

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