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Our Audience: Demographics


 

EatingWell Media Kit

Why Advertise  ·  Ad Opportunities  ·  Our Audience  ·  Contact

Our Audience

Demographics
Online Research
Traffic Information

Demographics*

Sex
Female:  91%
Male:  9%

Income
Median income $77,061

Online Shopping
94% are the primary
household decision makers

Age
Median age: 46

Residence
Own home: 70%
Median value: $319,642

Education
College graduate: 72%
Postgraduate: 13%


Subscribe to EATINGWELL Magazine:  28%

*Source: May 2008 EATINGWELL.com Online Survey
 

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